5. Base your system on value, not looks. Visualization is trending right now, but if the visuals are based on poor functionality non-technical staff will be making bad decisions. Visualizations are designed to simplify data, and it is easy for it be taken out of context. Ease and speed of analysis is more important than pretty visualizations as visuals can always be redesigned later, but a base foundation cannot.
Chala leads the development of exploratory data analysis, data streaming and business intelligence and has served as a key member in bringing the HPCC Systems platform to the open source community.